Zavior launches Brand and IP Governance platform built for SMEs

SINGAPORE, 5 August 2026. Zavior today launched a Brand and IP Governance platform built for small and mid-sized businesses, the first to hold a company's brands, the commercial assets that carry them, and the contracts attached to both in a single governed register.

The register covers eight asset types: trade marks with classes, countries and renewal dates, patents and registered designs, unregistered trading names, trade secrets and know-how, domains, social handles, marketplace storefronts on Shopee, Lazada and Amazon, and app store listings. Setup takes about twenty minutes.

On top of the register sit licence and coverage trackers. Outbound, the licences a business grants: distributor agreements, franchise agreements, reseller and co-branding terms, each with territory, exclusivity, royalty basis and termination trigger. Inbound, the thirteen categories of third-party rights a business relies on but does not own, including fonts, stock images, software and influencer content. Coverage gap analysis flags where a business trades without protection, by class and by market.

"In this age of AI, it is imperative we get our online and offline assets in order," said Glenn Tan, CEO and co-founder of Zavior. "Plenty of owners already know about IP protection. What we released today governs a brand from ideation, including the names that were never registered and the ones that may never need to be, if the business decides they are better held as a trade secret. People ask why that matters. It matters because it is where putting a price on a brand starts."

The platform runs on the Zavior IP Framework: 55 controls across ten domains, each stating what good looks like, what evidence proves it, and how an auditor would test it. IP Essentials covers nine controls for businesses with no IP function. IP Strategy adds the remaining 46 for businesses moving into licensing, franchising, financing or an exit. Businesses that complete a tier can be verified by Zavior and publish a public Trust Centre page listing their authorised marks, storefronts and licensees. Verification is against Zavior's own published framework, not a government certification.

The launch lands as Singapore pushes intangibles onto the balance sheet. IPOS and ACRA published the Intangibles Disclosure Framework in 2023, and Zavior is building its disclosure output to the IDF pillars so a business can produce what a valuer or lender asks for without a consulting engagement first.

Swap before publishingOne anonymised client outcome with a number. A coverage gap caught before launch, or a due diligence request answered in an afternoon.

Zavior already runs cyber security, data protection and AI governance for organisations across Singapore and Australia, covering ISO 27001, SOC 2, the Essential Eight, MAS requirements, PDPA and ISO 42001.

The Brand and IP module is available globally from today. Pricing starts at $100 per month for up to fifty users in an organisation, with no per-seat charge. A free brand impersonation scan is available at zavior.ai/scan, and preview controls are published at zavior.ai/framework/brands.